Courtside seats, without the court... or the seat

Posted by Qi Ke, Software Engineer

Starting today you can get up-to-the-minute sports scores and schedules using Google SMS on your mobile device. Just text message a school or team name to 46645 (GOOGL). "Why?" you ask? Because:

1. The big game is on tonight, and while your cable was cut 3 weeks ago, you've still got a recliner couch and a pair of battle-worn, nacho cheese-stained text messaging thumbs
2. Your newly purchased tickets make the nosebleeds feel like a fireside chat, and you lent your binoculars to your ornithologist cousin
3. You recently secured a new job, and you need to look like you're preoccupied with important business at all times
4. The love of your life dragged you to the ballet on game day, and made you leave your 60-inch liquid crystal TV at home
5. It's time for your family reunion (and the playoffs) again, and you don't have the heart to tell your relatives that you majored in basket... weaving
6. The restraining order filed against you by multiple sports professionals mandates that you find a way to "look but not touch"
7. When it comes to your personal sports soundtrack, you prefer the Crazy Frog to the National Anthem
8. You've developed an allergic reaction to commercial time-outs (or even commercials, for that matter)
9. It's triple over time, and your too-cute-to-say-no nephew wants pizza from a restaurant six blocks from the stadium
10. The BIG DANCE!